On social media, you make the effort to be engaging and interactive. You need to start discussions, be authentic and build connections.
Facebook provides a place to interact and engage with a wide audience. It's about being personable and human.
Twitter is about finding new people and new discussions every single day by using keywords and hashtags. It's about conversing.
Instagram is all about being visually appealing and enticing new audiences in through hashtags and beautiful photos. It's about understanding what your audience enjoy and are attracted to.
Social media channels are constantly changing their algorithms to improve their platforms and users experiences. Find the latest changes here.
A plan is something that guides you towards your goals. It builds you a path to follow and ensures your performance on social media is the best it can be.
Pinterest is a visual platform that relies on beautifully designed imagery and infographics. It's a brilliant way of engaging a new, wide audience and giving them new content every day.
If you're on social media, you're going to want to continuously grow your audience. Growing your audience is not as easy as you may think. It's about understanding them, and more.